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Death of the Agent | Insurance Commentary with Bill Wilson

For the previous 4-5 years, we have now seen report after report from “specialists” starting from McKinsey to A.M. Greatest predicting the upcoming demise of the insurance agent. For the previous 1-2 years, we’ve been more and more pummeled with the hype and hyperbole that has been churned out by so-called business “disrupters.”

It’s change into nearly inconceivable to learn an business publication, publication or weblog that does little greater than indiscriminately regurgitate, with out query or problem, the escalating avalanche of self-serving press releases from these analysis companies, start-ups, and knowledge analytic distributors.

And the widespread theme is that insurance is a commodity which could be marketed as a “1-Click on” Amazon.com buy by new venture-backed start-ups who’re “revolutionizing” the business and inflicting the mass extinction of the insurance agent.

Is that this reality or fiction?

On April 12, I’ll be presenting a webinar for the CPCU Society referred to as:

The Experiences of My Demise Have Been Drastically Exaggerated
Commoditization, Disruption and the Imminent Demise of the Insurance coverage Agent

In case you are a member of the CPCU Society, this webinar is completely free. In case you are not a CPCU member, you may electronic mail MemberResources@theinstitutes.org to register for a charge. I’m not constructive, however I believe the worth is $79 for a person or $189 for a gaggle.

For extra particulars on this system content material and to register, CLICK HERE.

Photograph by The Gross sales Whisperer

Photograph by Hyperlink People UK

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One of many premier insurance educators in America on type, protection, and technical points; Founder and director of the Large “I” Digital College; Retired Assoc. VP of Schooling and Analysis from Impartial Insurance coverage Brokers & Brokers of America.

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Creator: Bill Wilson

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